The recent tweet made by Greg Yang, Grok’s Co-founder, revealed that their company is working on a new feature in X called the “Grok button”, as a like button or a retweet button to accompany every post on X. 

very slowly rolling out the grok button

press this button when you are confused by a post or want to know more context

then grok will explain or give you enough hints to figure it out yourself

if you got the button, press it and let us know how you like it!

early days but… pic.twitter.com/xictbf8Nji

— Greg Yang (@TheGregYang) November 30, 2024

Why a Grok button? 

As per the tweet made by the co-founder, it will help users to learn more about a post or the subject of the post if they are unable to understand it. The Tweet read “ then grok will explain or give you enough hints to figure it out yourself”. 

It's been made available to enhance the users’ experience on X by providing them even additional info regarding any post if they wish to learn more about it, tapping into the search volume from browsers onto X itself. These efforts by AI Companies intend to venture into the search volume traffic in turn capitalizing on the same as the AI revolution grows. 

How to use it? 

The tweet mentions using it as “press this button when you are confused by a post or want to know more context”. The feature is a like button, retweet button, or embedded post button that usually comes with any post on X. 

Availability 

The availability of the same remains limited as the feature is currently at a feedback stage wherein its accessible to only a few user on X. The tweet said,” If you got the button, press it and let us know how you like it!.” 

The tweet is indicative of limited availability and not a full-fledged roll-out of the feature as of now.  

Prospects 

With AI companies like Open AI, Or Grok tapping into the market of search volume that usually browsers capitalize on, a new tech war seems to unfold in the prospects with all AI companies competing with each other for traffic while the Browsers compete to retain their market. 

This brings us to an all-new point in the tech ecosystem as the companies compete to tap into the traffic volume of each other making way for some innovative and lucrative offers to serve the users. 

The tweet mentioned about the feature getting better and better only after receiving feedback from the users.